Tweet Character Counter

X (formerly Twitter) uses a weighted character system that most online counters ignore. The official twitter-text library treats four categories differently:

• Latin letters, digits, and ASCII punctuation weigh 1 each.
• CJK characters (Chinese, Japanese kana, Korean hangul) weigh 2 each, because they convey more information per glyph.
• Emoji weigh 2 each.
• URLs weigh a flat 23 each - X shortens every link through t.co, and the shortener output length is what gets charged to your character budget. So a 200-character link still only costs you 23.

That last rule is the one most counters break. They count every letter of a URL, which means pasting a long link inflates the number and your draft silently gets cut off when you paste it into X. This counter applies the same rules X does, so what you see is what you get.

In the X timeline, only the first ~100 characters of a tweet are visible before the Show more cutoff. That means your first line is not just the beginning of your post - it is the only part most people will ever see.

Our hook detector looks at that fold for six high-signal cues: questions, numbers, W-words (why / how / what), polarising language (never / always / nobody), first-person voice, and emoji. Each cue adds weight to your hook score. A score of 75+ is a strong opener; below 50 means you probably buried the lede.

Threads work best when each tweet stands on its own and pulls the reader into the next. Use the thread preview above to check:

• Each tweet should be < 270 characters - leaves room for the 1/ prefix and any trailing reply/quote markers.
• First tweet is the hook - treat it like a single tweet, not a table of contents.
• Each tweet should make a complete point - readers who only see one piece (in a repost or quote) should still get value.